Octopus Money, the company working to make money advice accessible to everyone, announces that it has reached a deal to take on OpenMoney and evestor’s 13,000 customers.

The deal is expected to complete in the coming weeks. Customers will be able to manage their existing ISAs, GIAs and SIPPs via Octopus Money’s easy-to-use platform. They will also have access to Octopus Money’s financial planning, coaching and advice services – so they can work with an expert to create a financial plan that aligns with their life goals.

The deal is part of Octopus Money’s mission to expand access to personalised money advice. The company will continue partnering with workplaces across the UK to offer financial coaching and advice to employees, while looking for opportunities to partner with other firms to help more people access affordable financial advice.

The teams from Octopus Money, evestor and OpenMoney are all dedicated to making the migration process as seamless as possible for customers. Following the deal’s completion, OpenMoney Advice Services and evestor will wind down their remaining operations.

Ruth Handcock, CEO at Octopus Money, said:

“OpenMoney started with a mission that’s close to our hearts: making financial advice and investing affordable and accessible to all. Brilliant customer service sits at the heart of everything Octopus does. We will work tirelessly to make sure every OpenMoney and evestor customer gets an incredible level of service as they join the Octopus family.”

Anthony Morrow, Founder and Non-Executive Director at OpenMoney, said:

“Over the past few months, we have undergone a thorough process to find a safe and secure home for our customers, and we’re excited to have found that with Octopus Money. There’s no company I feel shares our values like Octopus, and I am confident that they will take great care of each and every one of our customers.”


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